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The Tune Bros
Design Categories
Art & Illustration
Marketing & Advertising
Print
Experience
Educational
Project Type
Independent
Production Period
April 2021 - May 2021
Summary
Music Tour Poster
Role
Poster Designer / Student
Activities Performed
Research
Layout
Illustration
Color
Typography
Software
Adobe (Illustrator and InDesign)
Full Process
My poster began with choosing the Tune Bros as the name for a musical group. And they would perform across the U.S. under the genre of funk. When funk came to mind, what hit me was the idea of rhythm, and instruments like guitars and drums, which conveyed the same idea. That is where my inspiration for the illustrations on the poster came from. The background would need to be exciting, but not too attention grabbing. These digital illustrations were made by examining the shapes of different instruments and music associated signs. While the illustrations were created in Adobe Illustrator, the text was typed on Adobe InDesign. The text content included came down to the title, the website URL, and the schedule for the music tour. Only the title was given a simple drop shadow effect. And the two columns of information lean against each other, so they can have better visual balance. In the end, there was digital illustration working in conjunction with simpler typography to catch the eyes of a make-believe audience, with a mood of contemporary funk.
A college project in “Page Design” class to design a tour poster for a make-believe band or musical performer, and to represent a certain musical genre.
